Our Team

Kiram Baloum - Founder & CEO 

Kiram, an Arab-Israeli woman and community leader with significant leadership and management skills in the private and public sectors, has been with Jasmine since its inception. Kiram originally founded and managed the Women’s Unit at the CJAED (Center for Jewish-Arab Economic Development) and has grown Jasmine into the well-known and successful not-for-profit it is today. Kiram has been deeply involved in building all of Jasmine’s programs and developing its extensive partnerships, which allow Jasmine to have a presence and impact throughout Israel. Kiram has been recognized by the women’s magazine “The Marker” as one of the 20 women leading social change in 2006, of the 20 most influential women in the country in 2009, and of 40 most successful women leaders in the Arab society in 2013.
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Arwa Rinawi Kassem - Resource Development Manager 

Arwa, a lawyer by profession, has a vast experience in strategic planning, knowledge development and resource management. She participated in a MEPI program in 2008, LBFP (Legal and Business Fellowship Program). Arwa has worked with various funders from the US and Europe, has excellent fluency in three languages and good interpersonal skills. She currently works as the Resource Development Manager in Jasmine Organization
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Nivi Zeevi - Resource Development

Living in Emek Hefer, married and mother of three. Nivi has a master's degree in Public Administration from Haifa University. Nivi has extensive experience in resource development
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Nitzan Barazani -  Strategy and business development Wesource - Jasmine 

Industrial Management Engineer from the Technion, Nitzan works as a strategic consultant to Jasmine and owner of "Bar Management"- Strategy and Business Goals Company
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Avital Za’arur- CPA

Avital is an independent CPA. She has over 20 years of experience as an auditor, tax advisor, accountant and as a CFO. She was the CFO of several private and public companies, including hi-tech companies. She specializes in analyzing processes in companies and implementation of procedures. Avital is also an advisor of the Ministry of Economy for small and medium sized businesses, is one of the owners of Us For You Ltd. And owns her own accounting firm.
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Orli Rudoy – Campaign and Advertising Manager 

Strategy and digital marketing for businesses and organizations. With 15 years of experience in management positions in marketing and advertising for leading local and international companies and brands such as P&G, Unilever, Telma, New- Pharm and more. Orli has a BA and an MA in Business Management, specializing in marketing. She is a professional in strategy and digital marketing: branding, media marketing like business Facebook, advertising campaigns, content management, LinkedIn and more.
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Sigal Ricardo- Office Manager & CEO Assistant  

Sigal has vast experience in sales promotion and business management. Sigal has B.A. in Photography specialized in Science and Industry. Currently working as CEO Assistant and as Jasmine's programs coordinator.
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Doha Akram - Administrative Manager 

Doha is a B.A. student in Behavioral Sciences at Rupin College in Israel. Currently working as Administrative Manager and data analyst in Jasmine organization.
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limor shoshany

Manages the company's digital marketing on social media. She holds a B.A in Social Sciences and Communications and Social Media Management. Limor has held editorial and writing positions in the print industry. She runs an independent content services and media business. A social entrepreneur in her soul. 

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Irit Adar – Graphic Designer 
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Zahi Segal – IT Support   

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